AM Architects
Services
AM Architects aims to be the leading and socially driven area developer in the Netherlands. As the world is changing rapidly, societal issues are not abstract challenges but concrete questions from people. It is more important than ever for area developers to take responsibility, show courage and be vulnerable to achieve effective, sustainable and fair solutions. They set the tone with distinctive, innovative concepts and unconventional collaborations to create impact.
They needed advice on strategic areas, communication and target audience research and moulding it into a brand design system, stakeholder marketing communication and public content trajectories. A narrative build around people and their homes, with clear photography guidelines, a warm tone of voice, and visually literally scaling up their original logo to expand the world of AM.
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Creative Team
LAVA
Creative Strategist - Frank Smolenaers
Creative Strategist - Lars Terhorst
Creative Director, Concept - Sacha Van Den Haak
Lead Communication & Design - Camie Roos
Digital Director, Web - Anton Lamberg
Digital Designer, Web - Lisa Mombarg